Brett Figliozzi
Creative Director

I’m Brett Figliozzi — creative director, brand builder, and unapologetic storyteller with a Northeast rhythm and a Southern backdrop. My career started in the music industry, where I first taught myself design out of necessity to promote, to stand out, to be taken seriously. But the more I created, the clearer it became: design wasn’t just a tool - it was the path.

I come from a long line of artists. My grandfather animated for Disney and Terrytoons; my father restores classic cars with precision; my cousins built careers in art and advertising. Creativity has always been the family currency - passed through ink-stained hands and dinner-table critiques. That inheritance gave me an affinity for the timeless - for design with memory, and ideas that linger long after they’re seen.

Over the last two decades, I’ve moved through the worlds of brand, digital, and story — helping ideas find their human shape. That journey eventually led me into medical technology, where design isn’t just about beauty, but belief: the belief that clarity heals, and that connection can be measured in more than data points.

Burn the Blueprint.

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Services

Brand Identity & Systems
A brand is more than a logo — it’s a language, a feeling, a point of view. I build identities that are equal parts strategy and soul: grounded in story, elevated by design, and carried through every detail. From the mark that introduces you to the world to the colors, type, and tone that become your signature — every element works in harmony. I develop the systems and guidelines that ensure your brand moves with consistency, confidence, and heart — adaptable enough to grow, but distinct enough to never be mistaken.
Digital & Web Experience
A website should feel like stepping into the world of the brand — familiar, intuitive, and quietly confident. Every interaction, every pixel, is designed to guide, invite, and resonate.
Packaging & Product Design
Packaging is the first conversation between product and person. I design tactile experiences that beg to be touched, opened, and kept — translating scent, texture, and story into form.
Campaign & Content Design
Campaigns are where brands find their voice in motion. I build cohesive visual languages across film, print, and digital — moments that catch the eye, then linger in the mind.
Environmental & Experiential Design
When a brand takes physical form — in a space, an installation, or a fleeting moment — it should feel like an extension of its heartbeat. I design environments that immerse, transport, and connect.
Rebrands & Refreshes
Reinvention is an art form. I help brands evolve without erasing their roots — honoring the past while shaping the next chapter with clarity and care.
Advertising
I build campaigns that move — not just visually, but emotionally. For me, great advertising isn’t about shouting louder; it’s about speaking clearer. Every concept starts with a truth and evolves into a story that cuts through noise and leaves something behind — a feeling, a thought, a spark of recognition.
Content Development
I’ve always believed that the best content doesn’t sell — it connects. I craft stories that hold attention through honesty, rhythm, and design. Whether it’s a campaign film, a carousel, or a single line of copy, I aim to make it feel human — grounded in the brand, but alive in the world.
Email Marketing
Communication that converts and connects. I craft email experiences that don’t just land in inboxes — they land with intention. From subject lines that spark curiosity to flows that guide people with clarity and care, every message is designed to feel personal, purposeful, and unmistakably on-brand. Whether nurturing new leads or deepening loyalty, I focus on emails that move people to feel something first — and take action naturally.
Employee Communications
A brand’s heartbeat starts with its people. I help companies turn internal messages into moments of alignment and pride — ensuring every voice inside the brand feels seen, heard, and part of the larger story. When teams believe in the mission, everything else begins to resonate outward.
Brand Blueprint
My brand blueprint establishes the bedrock of your brand's identity, encapsulating its core values, mission, and visual identity for a cohesive and resonant presence.
Social Strategy
My social strategy leverages the power of digital platforms, creating a roadmap to engage and resonate with your audience, fostering authentic connections in the online realm.